Deft Local · deftlocal.ai · McKinney, TX
One agency.
Everything local business
needs to grow.
Websites · SEO · Social · Video · Paid Ads · AI Agents · Custom AI · Website Modernisation · B2B Prospecting · Lead Generation
Monthly
AnnualSave 15%
24/7AI handles calls
30dto first results
Nolong-term lock-in
LocalMcKinney, TX
Core plans
Choose your plan
Four tiers from first-website to full digital domination. Every plan includes GHL as the back-end — AI chatbot, CRM, and review automation connect to any website platform.
Entry
⚡
Digital Starter
Get online fast. AI-generated, live in 24 hours.
$149
one-time + $19/mo hosting (3mo free)
What's included
✓
AI-generated 5-page website✓
Real content & logo swapped in✓
Mobile responsive instantly✓
GHL chat widget embedded✓
Contact form → GHL CRM connected✓
Domain connected automatically✕
No rebuild — stays on generatorAfter 3 months: upgrade or pay $19/mo
Get online fast →Starter
Get started →
🚀
Launch
Complete digital foundation, properly built.
$299
one-time setup fee
Web & brand
✓
Domain + hosting setup✓
Professional logo design✓
5-page GHL website✓
Google Business Profile✓
FB + Instagram page setup✓
Business email (1 address)AI & paid ads
✕
None included — add from $79/moMost popular
Start Growth plan →
📈
Growth
Monthly marketing on autopilot.
$297
per month · no contract
Marketing
✓
Everything in Launch✓
Local SEO management✓
8 social posts / month✓
Unified inbox (SMS, DMs, email)✓
Monthly performance reportAI agents included
AI
AI website chatbotAI
Review automationFull service
Get Dominate →
🏆
Dominate
Total digital domination. Done for you.
$597
per month · no contract
Marketing + video
✓
Everything in Growth✓
4 Reels / Shorts / month✓
Monthly print design✓
Priority same-day supportAI agents included
AI
AI chatbot + review automationAI
AI voice receptionistAI
AI lead follow-up + booking24/7
AI handles calls
30 days
to first results
No
long-term contracts
AI
runs your ads
Local
McKinney, TX
Existing website service
🔄 Website modernisation
Standalone serviceFor businesses that already have a website but it's outdated, broken on mobile, or embarrassing. We audit, AI-redesign, and publish a modern replacement — no rebuilding on a different platform, no content loss, same domain.
Website modernisation — how it works
We analyse the existing site, generate an AI-powered modern redesign preserving all content, embed GHL for AI features, and publish — all in ~90 minutes.
1
SEOptimer + Semrush
Audit the existing site
Run automated audit. Screenshot the problems — mobile fail, slow load, missing SEO. This becomes the sales audit.
⏱ 15 min
2
Revamp or Shuffle.dev
Generate AI redesign
Paste the URL. AI reads all content and generates a modern, mobile-first redesign in 60 seconds.
⏱ 10 min
3
Same platform
Refine & customise
Adjust colors, swap in real photos, fix any AI mistakes, add service details. The AI covers ~80%.
⏱ 30–60 min
4
Same platform
Connect domain & publish
Point the client's existing domain to the new site. Publish. No migration, no platform switch.
⏱ 5 min
5
GHL embed codes
Embed AI features
Paste GHL chat widget, booking calendar, and form embed codes into the new site. Works identically everywhere.
⏱ 20 min
💡Key principle: You never need to rebuild on a different platform. Revamp and Shuffle host the site. You connect the client's domain and embed GHL via paste-in codes.
Paid advertising
📣 Paid ads management
AI automatedAI-powered paid ads across Google, Meta, YouTube & Nextdoor — running on autopilot. Client pays ad spend directly. We charge management only. Dominate clients get all channels at 50% off.
Ad channels & pricingAdd to any plan
🔍
Google Search Ads
$199/mo mgmt
"Plumber McKinney TX" — captures people ready to buy right now.
+ $300–1,000/mo to Google · AI Max auto-optimises
✅
Google LSA (Guaranteed)
$199 setup + $99/mo
Google Guaranteed badge above all ads. Pay per lead.
+ per lead to Google · AI qualifies leads
📱
Facebook & Instagram
$149/mo mgmt
Promos, seasonal offers, retargeting. Meta Advantage+ fully automated.
+ $200–500/mo to Meta directly
▶️
YouTube Pre-roll
$149/mo mgmt
Reuse Reels as YouTube ads. Target by zip code. Still underpriced locally.
+ $200–400/mo to Google directly
🏘️
Nextdoor Ads
$99/mo mgmt
Target exact neighborhoods. $0.50–2.00/click. Near-zero agency competition.
+ $100–300/mo to Nextdoor
🦅
All channels bundle
$299/mo · Dominate: $149/mo
Google + Meta together with unified Looker Studio reporting auto-emailed monthly.
★ Dominate clients pay 50% less
AI automation
AI revenue agents
NewAdvanced agents that recover lost revenue, win back customers, and grow income on autopilot. Dominate clients choose any 2 free — setup fee also waived.
🔁
Database reactivation
$199/mo
AI voice + SMS reaches dormant leads. Recovers 5–15% of dead contacts automatically.
Setup $299 · VAPI + GHL
🤝
Quote follow-up
$149/mo
Calls every unseen quote at 24hrs, 3 days, 7 days. Closes 15–30% of dying quotes.
Setup $249 · VAPI + GHL
🤗
Referral agent
$99/mo
After every job, AI texts happy customers asking for referrals. Adds to CRM automatically.
Setup $199 · GHL + Make
⭐
Upsell agent
$99/mo
After a completed job, AI suggests the next relevant service. Turns one-time into repeat revenue.
Setup $199 · GHL + Claude
⏰
No-show recovery
$79/mo
AI calls within 5 minutes of a missed appointment to reschedule. Recovers 20–35% of missed slots.
Setup $199 · VAPI + GHL
📊
Reputation monitor
$79/mo
Monitors Google, Yelp, FB, BBB 24/7. Drafts review responses instantly for one-click approval.
Setup $199 · GHL + API
🎁Bundle: Any 3 revenue agents for $349/mo — save up to $128/mo. Dominate clients pick any 2 free with no setup fee. All other plans add at listed prices.
Industry-specific AI
🛠 Custom AI agents
BespokeBuilt from scratch for specific industry workflows — not duplicates of any standard agent. Each one eliminates repetitive tasks costing owners 5–15 hours per week.
Single agent
One custom agent
$499–699
setup + $149–199/mo
✓
1 industry-specific agent built from scratch✓
Discovery call + workflow mapping (1 hr)✓
Trained on client's actual data & pricing✓
Integrated into existing tools✓
30-day tuning & refinementBest value
Dual custom agents
$899–1,199
setup + $279/mo (save $70/mo)
✓
2 agents working together as a system✓
Full workflow audit session (90 min)✓
Agents hand off to each other automatically✓
Monthly report showing time saved✓
60-day tuning + priority supportDiscovery
Automation audit
$299
one-time · credited toward build
✓
90-min deep-dive into their workflow✓
Every repetitive task mapped out✓
Hours saved per week calculated✓
Custom agent roadmap delivered✓
$299 fully credited if they proceedUnique agents by industryClick to explore
Each agent solves a workflow problem that no standard agent in your stack already covers. Not duplicates.
📋
AI estimate generator
$599 setup · $199/mo
Customer describes job → AI asks diagnostic questions → calculates estimate range from pricing matrix → sends branded PDF quote automatically. Owner reviews with one click.
Unique: no standard agent creates PDF quotes from job descriptions
📦
Parts & warranty lookup
$499 setup · $149/mo
Technician sends model number via voice or text → AI searches supplier databases, checks warranty status, returns availability and pricing across multiple suppliers. Saves 20–40 min/job.
Unique: nothing in stack helps a tech find parts while on-site
À la carte
Add-on services
Extra services and one-off projects available to all active clients.
AI social content agent
$149/mo
Weekly AI-written captions, scripts & video ideas beyond your plan's 8 posts.
Extra Reel / Short
$49 each
Additional short-form video beyond your plan.
Poster / flyer design
$59 each
Branded print-ready design for any promotion.
T-shirt / merch design
$79 each
Logo on apparel, ready for any printer.
Business cards
$79 design
Print-ready double-sided card design.
Email blast design
$79 each
Branded HTML email for promos or newsletters.
Additional services
B2B service
🎯 AI prospecting system
A fully automated B2B sales machine — built and run for B2B clients. AI finds prospects, personalises outreach, makes calls, qualifies leads, and books meetings 24/7. Your client just shows up to close.
AI prospecting — B2B outbound automationSold to B2B clients
Step 1
Prospect discovery
Apollo.io pulls 500–1,000 verified contacts/mo filtered by job title, company size, industry, location, and buying intent signals.
Step 2
AI personalisation
Clay enriches each contact with LinkedIn activity, company news, and tech stack. Writes personalised opening line for every prospect — at scale.
Step 3
Multi-channel outbound
Cold email (Instantly.ai), LinkedIn outreach, and AI voice calls (VAPI) run simultaneously — 24/7. Every response gets instant AI follow-up.
Step 4
BANT qualification + booking
VAPI qualifies interested prospects on budget, authority, need, and timeline — then books a meeting directly into the client's Google Calendar.
25%
Higher conversion rate
vs manual prospecting
65%
Lower cost per lead
vs human SDR team
24/7
Outreach never stops
weekends & holidays
$799
vs $4,000+/mo
human SDR fully loaded
Your own revenue stream
💰 AI leads seller
Own businessNot a client service — this is your own income stream. Generate high-intent local leads with AI-powered ads, qualify them with VAPI, and sell them to contractors for $30–250 per lead.
AI leads seller — your passive revenue engineNot a client service
Model 1
Exclusive leads
$75–250
per lead · ONE buyer only
Higher value per lead. Buyer gets exclusive access — no competition. Best for dental, legal, roofing. Requires pre-arranged buyer for every lead.
Model 2 — Best
Shared leads
$30–75 × 2–3 buyers
same lead sold to 2–3 businesses
The HomeAdvisor model. One lead generates 2–3 payments. Effective yield: $60–225/lead. Most scalable model for volume growth.
Model 3
Monthly retainer
$500–2,000/mo
guaranteed X leads/month
Business pays flat monthly for guaranteed volume. Predictable income for you, predictable pipeline for them. Best for established contractors.
🚀VAPI multiplier: An unqualified form submission sells for $30–50. After a VAPI qualification call — verified name, address, problem, timeline, confirmed homeowner — the same lead sells for $75–200. A 3-minute AI call triples your revenue per lead.
Questions
Common questions
The transformation
From "who?"
to "finally booked".
Watch a typical local business level up: ranks higher, reviews stack, an AI receptionist answers nights and weekends, and the calendar fills itself.
Day 1
Audit + plan delivered
Week 1
New site & GBP live
Day 30
Reviews + ads + AI on
Day 90
Booked solid
Everything · in one stack
All the work, none of the agencies.
Stop juggling a web guy, an SEO guy, an ads guy, a social guy. We're all of them — fused with AI.
🌐
Websites that rank
AI-built in 24h or hand-crafted Next.js. Mobile-first, fast, conversion-tuned.
Learn more →
📍
Local SEO
Google Business, citations, reviews, schema. Get into the local 3-pack.
Learn more →
📱
Social media
8+ posts/month. Reels, shorts, carousels. Brand-consistent, AI-assisted.
Learn more →
🎯
Paid ads
Google + Meta + TikTok. AI bid management. Track every dollar.
Learn more →
💬
AI chatbot
Trained on your business. Books, qualifies, answers — 24/7.
Learn more →
📞
Voice receptionist
Real-sounding AI takes calls when you can't. Routes, books, texts you.
Learn more →
⭐
Review automation
Texts every customer. Filters bad reviews privately. Stars stack up.
Learn more →
🎣
B2B prospecting
Custom lead lists, multi-channel outreach, AI follow-up sequences.
Learn more →
🧠
Custom AI agents
We build you bespoke agents for ops, support, sales — anything.
Learn more →
AI Agents · Live
Your night-shift staff
that never sleeps.
Plugged into your CRM, calendar, SMS, email. Books, qualifies, escalates — exactly like a great human, at 4 AM, on a holiday.
🧠
Your Agent
📧
Email
📞
Calls
📅
Calendar
💳
Stripe
📊
CRM
⚡
Zapier
Custom AI · bespoke
Need something weird?
We build it.
An ops agent that reorders inventory. A sales agent that calls warm leads. A service agent that triages tickets in your CRM. If you can describe it, we can ship it in 2–4 weeks.
Inventory
Watches stock, reorders, alerts you
Sales follow-up
Calls warm leads, books demos
Support triage
Reads tickets, drafts replies, escalates
Reporting
Pulls dashboards, emails Monday summary
Paid Ads · ROAS
Every dollar in,
three back out.
Google + Meta + TikTok ads, AI-managed. Watch what works, kill what doesn't, in real time.
3.2x
avg ROAS
$0.84
cost per click
12d
to first sale
$2.4M
ad spend managed
Last 90 days
+312% revenue
Google
Meta
TikTok
+ $42k this week
Real local · real numbers
Local biz, leveled up.
01 · case
Halo Hair Studio
+218%
monthly bookings
"We were ghosting voicemails. Now AI books while we cut."
— Maya, Owner
02 · case
Lone Star HVAC
$84k
in 60 days from ads
"Three trucks running full days. We had to hire two more techs."
— Dale, GM
03 · case
Apex Dental
4.94★
from 4.2★ in 3 months
"Patients leave reviews now without me asking. It just happens."
— Dr. Patel
04 · case
Frontier Auto
#1
in McKinney local pack
"Used to fight for scraps on Yelp. Now we're the first thing they see."
— Carlos, Owner
Pricing · 3 tiers of AI power
Transparent pricing.
Three tiers of AI power.
Four plans. Three technology tiers. Pick your plan by what you need — pick your tier by how much AI you want running.
01All plans — all tiers
Compare every plan across all three technology tiers, side by side.
Tier 1 — Core
⚡
Digital Starter
Get online fast — live in 24 hours
$99
one-time + $15/mo hosting
Website
✓AI Studio (Labs) — AI-generated site
✓GHL contact form → CRM
✓Basic lead follow-up (SMS/email)
✓Domain connected
Not included
—AI chatbot or voice agent
—Review automation
Best for: businesses that need a website fast at the lowest price.
Choose Digital Starter →Tier 2 — AI-Powered ★
⚡
Digital Starter
Get online fast — live in 24 hours
$149
one-time + $25/mo hosting
Website + AI
✓AI Studio — full AI-generated site
✓Conversation AI chatbot (GHL native)
✓AI lead follow-up — instant replies
✓Social Planner AI — 2 starter posts
Not included
—Voice AI receptionist
—Review automation
Best for: businesses who want AI chatting with their leads from day one.
Choose Digital Starter →Tier 3 — Custom AI
⚡
Digital Starter
Get online fast — live in 24 hours
Custom AI is not available on Digital Starter. Clients who need Custom AI should start on Growth.
Not available on this plan
Tier 1 — Core
🚀
Launch
Complete digital foundation — properly built
$299
one-time setup fee
Foundation
✓5-page GHL website
✓Professional logo design
✓Google Business Profile setup
✓FB + Instagram page setup
✓Business email (1 address)
✓Lead follow-up workflow
Best for: businesses who need the full foundation built without the AI premium.
Choose Launch →Tier 2 — AI-Powered ★
🚀
Launch
Complete digital foundation — properly built
$399
one-time setup fee
Foundation + AI
✓Everything in Core
✓AI Studio website — prompt-built
✓Conversation AI chatbot configured
✓Reviews AI + GBP connected
✓Knowledge Base trained on business
✓Content AI set up throughout
Best for: businesses who want AI running from the moment the site goes live.
Choose Launch →Tier 3 — Custom AI
🚀
Launch
Complete digital foundation — properly built
$599
one-time setup fee
Foundation + Custom AI
✓Everything in AI-Powered
✓VAPI voice agent — custom flow built
✓Agent Studio — 1 custom agent built
✓Make.com scenarios configured
✓Claude API content automation
✓Industry-specific intake flow
Best for: businesses who need a custom AI agent built at launch — dental, legal, auto repair.
Choose Launch →Tier 1 — Core
📈
Growth
Monthly marketing on autopilot
$197
per month · no contract
Marketing
✓Local SEO (BrightLocal)
✓8 social posts/month (Canva)
✓Unified inbox monitoring
✓Review request workflow
✓Monthly report (Looker Studio)
✓Standard lead follow-up sequence
Not included
—AI chatbot (basic form bot only)
—AI voice receptionist
—AI-drafted review responses
Standard GHL workflows — no AI Employee premium.
Choose Growth →★ Most popular
Tier 2 — AI-Powered ★📈
Growth
Monthly marketing on autopilot
$297
per month · no contract
Marketing
✓Everything in Core
✓8 posts — Social Planner AI
✓Reviews AI — automated + AI responses
✓Content AI for all copy
AI agents
✓Conversation AI — all channels
✓Voice AI — inbound calls 24/7
✓Ask AI pipeline insights
GHL AI Employee included — Voice AI, Conversation AI, Reviews AI, Content AI.
Choose Growth →Tier 3 — Custom AI
📈
Growth
Monthly marketing on autopilot
$447
per month · no contract
Marketing + Custom AI
✓Everything in AI-Powered
✓VAPI voice — custom flow logic
✓Agent Studio custom agent (1)
✓Claude API + Make.com flows
✓Advanced review + reputation management
GHL AI Employee + external custom tooling for advanced workflows.
Choose Growth →Tier 1 — Core
👑
Dominate
Total digital domination. Done for you.
$397
per month · no contract
Full service
✓Everything in Growth Core
✓4 Reels / Shorts per month
✓Monthly print design
✓Priority same-day support
✓Quarterly strategy call
✓Advanced GHL automations
Not included
—Voice AI receptionist
—AI chatbot on website
Full-service execution without the AI premium.
Choose Dominate →Tier 2 — AI-Powered ★
👑
Dominate
Total digital domination. Done for you.
$597
per month · no contract
Full service + AI suite
✓Everything in Growth AI-Powered
✓4 Reels / Shorts per month
✓Monthly print design
✓Priority support + strategy call
AI agents (GHL native)
✓Voice AI — inbound 24/7
✓Conversation AI — all channels
✓Reviews AI + AI-drafted responses
✓Content AI + Social Planner AI
✓2 revenue agents (GHL workflows)
Our flagship: full service plus the complete GHL AI suite.
Choose Dominate →Tier 3 — Custom AI
👑
Dominate
Total digital domination. Done for you.
$897
per month · no contract
Full service + elite AI
✓Everything in Dominate AI-Powered
✓4 Reels / Shorts per month
✓Priority support + strategy call
Custom AI stack
✓VAPI — complex custom voice flow
✓Agent Studio — 1 industry agent built
✓Claude API + Make.com advanced
✓VAPI outbound — no-show + reactivation
✓Conversation AI + Agent Studio (dual)
✓2 revenue agents (VAPI + advanced)
Best client value — full service plus sophisticated custom AI.
Choose Dominate →02Feature comparison — all tiers
Every feature across Core, AI-Powered, and Custom AI.